Robin Pas joins Energize as Creative Director / Partner

09 JUNE 2015, AMSTERDAM
Summary
Robin Pas trades in Red Urban for Energize to become Creative Director and Partner. Pas will start his new position at Energize on the 1st of July, replacing Joost van Liemt as Interim Creative Director.

Pas was Creative Director at Red Urban for 3,5 years and created award winning campaigns for KPN, Hi, Nationale Nederlanden, ABN AMRO, TNT, Pepsico and other brands. Before Red Urban, Pas worked at Rapp and EuroRSCG 4D (currently Havas).

Robin Pas on his decision to join Energize: ‘For a while now I have noticed a trend amongst clients. Whether it’s consultancy, strategy, campaigns or (social) content, they all seem to be looking for a certain amount of cleverness and flexibility from their agencies. The last thing a client wants is to simply throw something at agencies, wait and see what happens. You’d much rather join forces and create wonderful work together. This way of working, and having fun in the process, is something Energize believes in as well. And of course, there’s the click with Jack and Klaas. I simply can not wait to start working with these guys.’

Klaas Weima, founder and managing director: ‘I am looking forward to taking Energize to the next level with Robin. This year, Energize celebrates its 10th anniversary and still, we just keep on developing and heading in new directions. Robin and I share the same passion and drive to create the best strategic and creative work possible. The last couple of years, Robin has proven to master the art of creating smart, integrated campaigns that garner consumers’ attention. We just had a number of new clients join the roster, so Robin’s timing couldn’t have been any better.’ 

Quotes
" For a while now I have noticed a trend amongst clients. Whether it’s consultancy, strategy, campaigns or (social) content, they all seem to be looking for a certain amount of cleverness and flexibility from their agencies. The last thing a client wants is to simply throw something at agencies, wait and see what happens. You’d much rather join forces and create wonderful work together. This way of working, and having fun in the process, is something Energize believes in as well. And of course, there’s the click with Jack and Klaas. I simply can not wait to start working with these guys." Robin Pas, new Creative Director / Partner at Energize
"I am looking forward to taking Energize to the next level with Robin. This year, Energize celebrates its 10th anniversary and still, we just keep on developing and heading in new directions. Robin and I share the same passion and drive to create the best strategic and creative work possible. The last couple of years, Robin has proven to master the art of creating smart, integrated campaigns that garner consumers’ attention. We just had a number of new clients join the roster, so Robin’s timing couldn’t have been any better." Klaas Weima, Founder and Managing Director at Energize
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